The storykitchen story

The storykitchen story

So who's doing the cooking...

storykitchen is a creative network of bold communicators. We started to specialise in brand and PR consulting for the food, beverage and kitchen world long before they became chic, cool and hip. Why? It's what we love doing most. We are strategic thinkers with a penchant for bucking convention. storykitchen's world revolves around food & beverage, brand, PR and events.

We've been lapping up the luxury of enjoying our work for more than a decade. Pertinent PR with brand expertise and a fresh approach – that sums us up. We're the pros when it comes to innovative, creative and sustainable strategic communication for brands, enterprises and products in the culinary scene. International enterprises, national heroes, dewy greenhorns and old hands all feel at home in the storykitchen.

… advising.
… creating.
… designing.

storykitchen's world revolves around culinary art and lifestyle.

We share a common ability with partners and customers – to fascinate. Ourselves and many others. We bat ideas about and explore new paths. We show how strategic PR expertise, a genuine appreciation of food, loving attention to detail, intuition, boldness and simply having fun brings communication to life. We can make a difference.

So who's doing the cooking...

liststyle

storykitchen is a creative network of bold communicators. We started to specialise in brand and PR consulting for the food, beverage and kitchen world long before they became chic, cool and hip. Why? It's what we love doing most. We are strategic thinkers with a penchant for bucking convention. storykitchen's world revolves around food & beverage, brand, PR and events.

… advising.
… creating.
… designing.

liststyle

We've been lapping up the luxury of enjoying our work for more than a decade. Pertinent PR with brand expertise and a fresh approach – that sums us up. We're the pros when it comes to innovative, creative and sustainable strategic communication for brands, enterprises and products in the culinary scene. International enterprises, national heroes, dewy greenhorns and old hands all feel at home in the storykitchen.

storykitchen's world revolves around culinary art and lifestyle.

liststyle

We share a common ability with partners and customers – to fascinate. Ourselves and many others. We bat ideas about and explore new paths. We show how strategic PR expertise, a genuine appreciation of food, loving attention to detail, intuition, boldness and simply having fun brings communication to life. We can make a difference.

The Kitchen

The Kitchen

Eating, drinking, enjoying – and life. What we can do – really well!

Sustainable ideas, networking, passion and a practiced eye for detail. We combine culinary knowledge, PR expertise and brand know-how. We are purveyors of inspiration and platforms to our customers. And humdinger ideas trip off our tongue to the media and influencers. We live and breathe our work.

We are a small team with a big network. We work with the best people in design, copy, illustration, photography, film, foodstyling, typography, concept and strategy. We bring together the right people – matching personalities and projects to suit the scenario.

The social kitchen

The social kitchen

How we see communication:

responsibility, artisan craftsmanship, appreciation, rootedness in reality, infinite opportunities

We storykitchen people are professional in the culinary world. We live and work unconventionally, with a passion and thirst for authenticity. A lively exchange of ideas in our network is vital to us as we help and inspire one another.

storykitchen is an agency network of dedicated lovers of food. We know who is really the best, have worked with them for many years in a trusting relationship and think the same way as our partners.

We can make things happen – together.

We and our network along with our customers' fantastic products.

We know how to inspire – journalists, chefs, bloggers, authors, social influencers, catering pros or foodies. Speaking the same language, we innovate with you!

We offer you:

Kaffeeexperte auf allen Kanälen

Coffee Expert on all Channels

An ambitious coffee connoisseur, whose life and love is the bean. Our aim to provide him with a platform to talk about his single-origin coffees and bring the subject to life were successful. Across the media broad, with TV, online and print coverage for Christof Feichtinger and his splendid beans.

Coffee Expert on all Channels Public Relations | Christof Feichtinger
50 Jahre Ludwig 6 in München

50 Years Ludwig 6

Displaying the passion and handiwork of kitchen designers we opened the shop doors in Ludwigstraße to celebrate culinary art. The evening was dedicated to enjoyment and the kitchen a place to party! The kitchen was brought to life by us for Ludwig6 …

50 Years Ludwig 6 in Munich Event | Ludwig 6
BecksCocoa erfindet sich neu

BecksCocoa reinvents itself

Michi Beck and his cocoa and the storykitchen go back a long way. We know and love the special cocoa creations from Munich's West End and supported the team in launching their new look. Cocoa can do it and how!

BecksCocoa reinvents itself Editorial | BecksCocoa
Kernige Jungs brauchen Futter

Real men need real food

And it has to be healthy, taste great, be practical and the perfect finger food at 4,000 m. We launched the newcomer foodloose in the media and opted for the outdoor world as promoter in this niche market. Result: foodloose has come out tops!

Real men need real food Brand consulting | foodloose
Kochboxen gibt’s wie Sand am Meer

Cookery boxes are ten a penny

Exactly, but each TastyBox holds a real treasure. We aimed to make this ambitious start-up the talk of its home town. And what better a place to celebrate it. The AZ reports…

Cookery boxes are ten a penny Public Relations | Tasty Box
A stage for the world of beer

A stage for the world of beer

Art of Brewing Live! We managed the event from the start, turning the festival with Frank-Michael Böer and his team into THE hot spot of beer enjoyment in Germany. With live Bavarian TV and radio coverage and all beer lovers too, of course…

A stage for the world of beer and brewing Event | Braukunst Live!
Sea & Taste

Sea & Taste

Together with Falksalt fans who love cooking, blogger pals and friends we got a great friendship project up and running. With wonderful photos of Ylva, magnificent copy by Kristina and fantastic recipes from all over the country: tamtaratam our Falksalt recipe book drops off the press.

Sea & Taste Editorial | Falksalt Kochbuch
Doppelspitze im Alten Gewürzamt

Dream team at Altes Gewürzamt restaurant and spices store

Kilian Holland is more than just the son of restaurant owner and chef Ingo Holland; he was literally born into the business. An expert in his own right he provides valuable advice.

Dream team at Altes Gewürzamt Brand consulting | Altes Gewürzamt
Hidden Hero or the discreet charm of Limoges porcelain

Hidden Hero or the discreet charm of Limoges porcelain

Birgitta Schrader Porzellanmanufaktur is a national heroine when it comes to exquisite bisque porcelain. We showpieced our sospeso’s new collection on the pages of Schöner Wohnen.

The discreet charm of Limoges porcelain Public Releations | Birgitta Schrader Porzellanmanufaktur
Dinner surfing on the Med

Dinner surfing on the Med

Salting the soup and assorted dishes with Falksalt FingerSalz along with bloggers and fellow foodies. An evening of Cyprian and Swedish recipes. Home tastes of the sea!

Dinner surfing on the Med Event | Falksalt
Tonic is tonic is tonic

Tonic is tonic is tonic

We sorted that out right away and blew the trumpet of our favourite tonic water. We showed the media world THE ultimate tonic: Fever Tree! And, of course, we added a press kit. After all – all things are ready, if our minds be so.

Tonic is tonic is tonic Editorial | Fever Tree
Spri ist hip

Sprit is hip

We have a passion for the Finest Spirits. It goes back a decade! So in a shot – we can and love doing spirits at the storykitchen. We know how the industry thinks; we love the subjects and bring out the key aspects. Which is why we have held the communication account for Frank-Michael Böer and his team for many years.

Sprit is hip Brand consulting | Finest Spirits
Lower Franconians classy beauty in Playboy

Lower Franconians classy beauty in Playboy

Simon’s fine spirits distillery produces rum in Kahlgrund. Yes, genuine German rum crowned by a bunny. Here's to Royal Bavarian Marine Rum!

Lower Franconia's classy beauty Public Relations | Simon’s Rum
The experts and the exotic nut

The experts and the exotic nut

Everyone knows it, few realise all that's inside. The coconut. At the Biofach organic food trade fair we talked to Tropicai's dietary experts about the diversity of the coconut.

The experts and the exotic nut Event | Tropicai
Living kitchen

Living kitchen

When art meets passion... we showed the results of the encounter in a stylish understated coffee table book-look for our Ludwig6 clients in a leather-bound image book 'Wir. Die Küche' [We, the Kitchen]. The power of a phrase and emotions aroused by the discerning eye of the photographer – irresistible!

Living kitchen Editorial | Ludwig6
The diverse world of salt

The diverse world of salt

Where do salt pyramids come from? What do Swedes have to do with salt? And what's the chipotle doing in salt? We thought up questions, suggestions, tips and shortcuts about the world of salt and posted the best on the homepage, microsites, newsletter etc. of Falksalt Germany.

The diverse world of salt Brand consulting | Falksalt
Bread is Love

Bread is Love

…a statement best personified by the aran family. aran cafés are famous in South Germany for good artisan bread and perfect coffee enjoyment. Essen & Trinken gives us an insight into the special aran world.

Bread is Love Public Relations | aran
Young wild art event

Young wild art event

Sense and Sensibility in the kitchen. A field project initiated by Ludwig6 along with Rosenheim University of Applied Sciences, which we helped devise, support, prepare and present. On location with the young interior designers, at sponsors', the vernissage and, of course, in the media. La Vita was over the moon!

Young wild art event Event | Ludwig6 und FH Rosenheim
Open the box virtually

Open the box virtually

Who doesn't enjoy opening boxes? Thrills, fun and cooking enjoyment. That's TastyBox. We had fun applying the idea to the press kit. Guaranteed to spark your urge to cook and discover!

Open the box virtually Editorial | TastyBox
Home smells of coconut

Home smells of coconut

At least for Christine from Tropicai. She brings the Philippines to Germany, every single item in premium quality. To make sure everyone knows it, we advised her and her young brand Tropicai in all communication sectors.

Home smells of coconut Brand consulting | Tropicai
storykitchen‘s hot line

storykitchen‘s hot line

storykitchen's job is to show everything YOU can do. We work to enhance your standing and recognition in the media and blogger world. Every day.

storykitchen‘s hot line Public Relations – Pressebüro@storykitchen
The best tomatoes? The most delicious chutney?

The best tomatoes? The most delicious chutney?

We know the Best of the Best, because for the past 10 years we've done nothing else but work with/for gourmet artisans. Armed with trust and brimming with joy we acted as the truffle pigs rooting out the pearls for the new theme boxes.

The best tomatoes? Brand consulting | TastyBox
Ideas galore

Ideas galore

Ingo’s creativity and love of spices is well-known. Salt is not just any old salt – a fact beautifully presented by the recipes and tips in BEEF.

Ideas galore Public Relations | Altes Gewürzamt
Shoot the Food

Shoot the Food

Falksalt in front of the lens. In all its variations: in the box, on meat and close up. Cooking fans are allowed to cook, test and take photos with the magnificent photographer Susanne Schanz.

Shoot the Food Brand consulting | Falksalt
Rock n` Roll spirits

Rock n` Roll spirits

The idea of the Finest Spirits fair was born quietly ten years ago on the Prater island in downtown Munich. Together with Frank-Michael Böer and his team we turned it into Europe's largest spirits festival. Finest spirits have achieved cult status. Here at the storykitchen even more so with fans of fine spirits.

Rock n` Roll spirits Event | Finest Spirits
Veggie hero as sospeso

Veggie hero as sospeso

Odd-shaped, bizarre, dented? Great, just what we need for the save-the-veg box. It promotes nature's quirky moods and not standardised industrial food. We revved up the PR machine for our sospeso and got a warm round of applause for our efforts − from Essen & Trinken, Landidee, Jolie, Neon, Speisen + Reisen…

Veggie hero as sospeso Public Relations | etepetete
Great ideas build brands

Great ideas build brands

From round tables, talks, exhibitions, workshops or new fitting parties, Ludwig 6 points the way and creates space for talking shop. kitchenLAB by L6 is a Get-together of inspiring quality. For Ludwig 6 is both craftsmanship and creativity. Seeing the brand, bringing it to life and showing it in its finest form – that is storykitchen.

Great ideas build brands Event | Ludwig6
Frankfurt calling

Frankfurt calling

We followed the call to the pioneering cradle of wining and dining culture in the Rhine-Main region. Visiting old familiar territory we met the artisans of pleasure, joined the chef's table and dipped into Frankfurt's bar scene. Just go with the flow...

Frankfurt calling Editorial | Storybite
Genießen jenseits des Greens

Green for great fun

Club atmosphere all-round. Live it up after the match. We added a dash of expertise as food pros. From craft beer to German bubbly – enjoy a new twist to pleasure. We play in the champions league...

Green for great fun Event | Riedhof
Kakao kann Sommer!

Love cocoa, love summer

Cocoa and summer...it's a bit like...sparks of fire in the glow of the setting sun, crackling coals, fragrant smoke. We show you how to bbq with cocoa marinade in the beckscocoa sizzling summer campaign. The three recipes are steeped in legends of adventure and outdoor fun.

Love cocoa, love summer Public Relations | beckscocoa
Um die Käsetheke gedacht

Cheesy ideas

How to define fine food today? Where does the journey end? Fine food is about enjoying with your every pore. That and more much besides. Focus your ideas, build your brand. And don't forget to have fun at the same time.

Cheesy ideas Brand consulting | Feinkost Böhm
Die lebendige Küche

Living kitchen

What do the creative minds at Ludwig 6 do besides unique kitchen concepts? Easy-peasy. Ideas. Now they're sharing them with a wide circle of journalists and influencers. So if you're browsing the newsletter and notice that your own kitchen needs a remake, you know where to go...

Living kitchen Editorial | Ludwig6
Showroom in a Box

Showroom in a Box

Abracadabra and ping, ping – meet the first showroom in a box: touch, smell and enjoy with all the senses. Saddle leather, wood, stone and liquid metal in a moodful mix with a kindred kitchen. The design pros were captivated. No, it's not magic, just kitchen expertise and visual PR ;)

Showroom in a Box Public Relations | Ludwig6
Pop Up Küche

Pop-Up Kitchen

Kitchen in the garden, street or truck. Kitchen is everywhere. But especially in the showroom of Ludwig 6. The show event offered food to bite and for the brain. The podium discussion with mobile kitchen celebs was accompanied by street food – a culinary pop-up orchestra.

Pop-Up Kitchen Event | Ludwig6
Premium Next Steps

Premium Next Steps

The first mover in the Premium Mixer category has come of age, according to Mixology Online after the interview with CEO Tim Warrillow and International Director John Moreira. The charming article on the Fever-Tree success story and next steps hit the mark. A neat piece of work on our part.

Premium Next Steps Public Relations | Fever-Tree
Chin Chin ohne Chi Chi

Stirring times

The tired parade of the same summer aperitifs has lost its zing. So let's do something new. Ready? We gave lifestyle pros a sneak preview and they were bowled over by what they saw: Fine spirit maker Simon's vermouth caused a stir in the glass. Just in time for 36°C.

Stirring times Public Relations | Simon’s Feinbrennerei
Fisch.Brennt.Wild am Tegernsee

Fish, game and fine spirits at Tegernsee

Tegernsee is home to authentic food artisans. Fish, game and fine spirits were the main topics of our weekend among friends where bloggers enjoyed pure nature and real food craftsmanship. The approach: completely local, curious and hands-on. Our storykitchen mission: Bringing the culinary region to life with our motto #fischwildbrennt. Thumbs up!

Fish, game and fine spirits at Tegernsee Event | Tegernseer Tal Tourismus
We´re all about sushi

We´re all about sushi

Here at storykitchen, we worked up ideas, brainstormed on them and discarded them again. A lot of mood boards later, we finally succeeded: the little sister of the famous Sushi Ya Restaurant in Stuttgart was born: IMOTO. From this idea emerged something more concrete, which soon became the new midday hotspot for sushi lovers in this Swabian metropolis.

We´re all about sushi Brand | Feinkost Böhm
story + kitchen = Yeeaah storyBook

story + kitchen = Yeeaah storyBook

Knowing culinary? Check. Thinking laterally? Check. Writing delicious? Check. Knowing enjoyable people? Check. Having the best team? Check. Being stove sympathisers? Check. STORYBOOK? Yeeaah. This is it, live and in colour and to browse through – our magazine for culinary followers and unconventional thinkers.

story + kitchen = Yeeaah storyBook Editorial | storykitchen
Kitchen tetris

Kitchen tetris

Stove, sink, fridge. Yes a kitchen – and now? We racked our brains and put all our knowledge, skills, network and heart´s blood in the creation of a new digital kitchen. A newsletter, that contains news and makes you want to relax and just drift away: Inspiring kitchen by Dross & Schaffer.

Kitchen tetris PR | Dross & Schaffer
Where craft beer meets pepper

Where craft beer meets pepper

Beer and Pepper? Just give it a try may some people think…On all our kitchen parties we are showing you surprising and exciting trendy food pairing tips. Surprisingly good: the fruity - peppery Pepper Pils – a collaboration brew of Welde and Alex Himburg - with our seasonal exotic vegetable soup. Everybody loved the food pairing!

Where craft beer meets pepper Event | Braumanufaktur Welde
Attitude and Flexiblility

Attitude and Flexiblility

Candy production and attitude of a dancer – what do they have in common? Together with our creative team we developed a contemporary image flyer, including catching texts, handlettering art and graphic art direction all from storykitchen hand, representing the portfolio of the sweets and dietary supplements manufacturer.

Attitude and Flexiblility Brand | PIT Süßwaren GmbH
Handbook of figs

Handbook of figs

Figs are the real summer stars! They are charismatic and even a bit peculiar - just the way they should be treated. Christina Fiorentino – Feinkost Böhm’s head chef reveals how she cultivates, nurtures and brings them to the big stage in the new issue of Salon magazine.

Handbook of figs PR | Feinkost Böhm
FÄT gets real

FÄT gets real

Susanne, Alexander or Stephan – who buys FÄT? Those who know how to communicate successfully, know their target audience, their key messages and their ESP. In different workshops, we helped the Swiss Brand FÄT identify and develop their brand strategy.

FÄT gets real Brand | FÄT
Cocoa bean with a new face

Cocoa bean with a new face

We just set the new digital home of BecksCocoa in text and pictures at www.beckscocoa.com. Fresh food photography, straight concept and vivid hand lettering are the accent of the website and will get you lusting over … Alongside the eye candies, we present you a content update, thought by the storykitchen editors: behind the scene news, recipe inspirations and key facts, contributory to a unique and versatile cocoa experience online.

Cocoa bean with a new face Brand | BecksCocoa
Cheers to tasty text bites!

Cheers to tasty text bites!

The traditional German beer brand described in a vivid language? With pleasure! We found a fresh approach to the descriptions and history texts on Hofbräu’s website and product sheets. The result are text bites as fine as the foamy head on a freshly tapped beer.

Cheers to tasty text bites! Editorial | Hofbräu München
Delicious Design Prost!

Delicious Design

Living from hand to mouth – not this evening. Together with Keum Art Projects and food artist Telse Bus we set the spots on the spoons. Food Art at its best at the showroom of Ludwig 6.

Delicious Design Marke | Ludwig 6
BLICK.WEITE. INSPIRATION

BLICK.WEITE. INSPIRATION

An annual conference with heart and mind. We developed the concept and organized the conference. The result: two inspiring days with a key speaker of Zukunftsinstitut Frankfurt, a party with small manufacturers presenting their delicate goods and a pleasant atmosphere for more than 100 guests.

BLICK.WEITE. INSPIRATION Event | Dross & Schaffer
Chocolate-Supermodels

Chocolate-Supermodels

Handmade and delicate Christmas chocolate balls – the experts of DER FEINSCHMECKER were crazy about it and they invited the chocolate quartet to join their exclusive Christmas shooting. Influencer Relations at its best!

Chocolate-Supermodels PR | Confiserie dichtl
Matching Partners

Matching Partners

Live-Marketing at its best! Tropicai stands for sustainability and fair trade. This philosophy fits perfectly to the movie „UNSERE ERDE 2“. As brand partner at the release party, Tropicai presented the king coconut water within a exclusive target group and the coconut fans had the chance to win free tickets.

Matching Partners Event | Tropicai
Gourmets in picking the right words

Gourmets in picking the right words

Feinkost Böhm is a delicatessen store with a long tradition, the first address for gourmet food in Stuttgart. We picked the right words to describe the world of delicacies. The result: two marvellous booklets, as fine as the food.

Gourmets in picking the right words Editorial | Feinkost Böhm
Christmas cookies Beckscocoa style!

Christmas cookies Beckscocoa style!

Three different sorts of cocoa for christmas baking. We developed creative recipes, worked as food stylists and took care of the design of the recipe cards. Our intention? To inspire the Beckscocoa fans!

Christmas cookies Beckscocoa style! Editorial | Beckscocoa
We are having rice, baby!

We are having rice, baby!

We are having rice, baby! And such a nice one - purest premium rice flour from Japan. For the rice flour specialist KOMEKO, we were creative and consultative in all aspects of brand building. And now we teach the Germans to bake with the white gold from the Far East.

We are having rice, baby! Brand | KOMEKO
Rolling Stone in Römhild

Rolling Stone in Römhild

How does a company become a brand? Sometimes you have to move big stones. And to think and implement milestones – and that´s exactly our thing. From A like archetype over R like real guys to T as target group – our experienced team will gladly help MCR with strategy know-how, PR expertise and creative enthusiasm.

Rolling Stone in Römhild Brand | MCR
Ist denn heute schon morgen?

Is today already tomorrow?

Who has what to say today about tomorrow? What is important, sustainable in the next few years? As in previous years, we have put together the right impulse generators for the D & S Annual Conference from our network in 2018 as well. And it’s clear, that new ideas simply taste better with sumptuous delights, at storykitchen anyways. We served a Think Tank event garnished with a food manufactory evening to explore.

Is today already tomorrow? Event | Dross & Schaffer
Malt is the new hops

Malt is the new hops

What does malt have to do with Future Food? With sustainability? With home? For Moritz Bartmer from LANDMALZ a lot. Beer with its taste from home. That's what our joint project is all about. We have thought and done brand and now we carry it out to the world, because everyone MUST learn about that groundbreaking idea.

Malt is the new hops PR + Marke | Landmalz
Finally something Good

Finally something Good

A frustrated little boy who just longed for a good cup of hot cocoa - and couldn't find it. We took Michel by the hand and literally brought him out big: on billboards, in social networks, in online and print media. It gets #michelig and the drama about the search for a divine cup of cocoa has finally come to an end.

Finally something Good PR | Becks Cocoa
Instagram, Facebook – mittendrin das WIR

Instagram, Facebook – and we are in between

We are not only professionals in the culinary PR world, but we are right in the middle of the food scene. After all, providing sustainable advices works best if you know how the business functions! On our social media channels we tell our very own story: Our daily business with our clients and partners who want to fund a sustainable tomorrow, the storykitchen on tour in the world of food, exciting kitchen insights and everything that moves us deeply – always on the pulse of the time. Welcome in our digital kitchen! #geniesseneinfachnur

Instagram, Facebook – and we are in between Editorial | Social Content
Storytelling – mehr als eine Geschichte

Storytelling - more than just a story

How does BecksCocoa founder Michael Beck invent his creative cacaos? What does sustainability mean for Seeberger and tradition for the Confiserie Dichtl? What is it that makes the artisan craft malt house of LANDMALZ so very special? Catching a glimpse is strictly allowed! In our storybite newsletter we demonstrate how storytelling should be: real, close and simply interesting. We give great insights into the business of our customers as we do not work with brands but with real people.

Storytelling - more than just a story Editorial | Storybite Newsletter
Backen mit Reishmehl

Baking with rice flour

Japanese rice flour high end for Germany. And who invented it? For the rice flour specialist KOMEKO we phoned our fingers to the bone to gain some media attention. Our aim? To let everybody know how the best rices from the japanese nature are tasting. It worked out: Hamburger Abendblatt, Brigitte, Freundin, Chefkoch, Emotion Slow, Happinez….

Baking with rice flout PR | Komeko
What’s trendy? We are.

What’s trendy? We are.

The stone virtuosos from Thuringia showed at the IMM in Cologne where the trends are made: chosen as the favourite of the trade press on site, n-TV of course also visits the makers of the new design line n´Stee: the channel reported live from Living Kitchen and presented the Patagonia Masterpiece as well as MCR in an interview. Spread the word made by storykitchen!

What’s trendy? We are. PR | MCR
Wir verstehen Stein

We know stone

A stone is a stone is a stone - neither for MCR, nor for us. We gave the natural stone manufacturer MCR a perfect surface to present what they are passionate about: Nature. Stone. Design. In all its facets. Although the gentlemen from MCR are no boasters, they are a bit proud of the Brand Story Book made by storykitchen.

We know stone Editorial | MCR
The kitchen parties of the foodie scene

The kitchen parties of the foodie scene

Networking with old acquaintances and new hands: live, close and always up to date. At our established kitchen parties, we bring our storyBook to life and bring together what belongs together. Craftsmen of pleasure meet editors, foodies and scene bloggers. What is the outcome? Exciting industry insights, impulse lectures and an exchange at eye level.

The kitchen parties of the foodie scene Event | storykitchen
Small joy, big impact

Small joy, big impact

Seeberger counts on reliable partners with the same values all over the world and with the Munich social startup "Kuchentratsch" we have found a perfect match over here to show Generation Y - Z how contemporary the family business works: Broadcasted on TV and of course via social media - on Instagram, postings about Seeberger's "Kleine-Freude-Kuchen" got instantly over 1000 Likes.

Small joy, big impact PR | Seeberger
Small joy, big impact

LET’S TAKE CARE TOGETHER

Clean eating, pure hedonism, mindful living. Whichever trend we were following – we enjoyed, experienced and spent time together. An all-around weekend was planned by us for Seeberger and our dearest influencer. Let’s lean back and simply enjoy the nature!

LET’S TAKE CARE TOGETHER Event | Seeberger
Small joy, big impact

THE NUTCRACKER

A brand without friends is like a party without music. storykitchen tailored a perceptible content strategy that got everybody in the nut’s mood and started the project “digital community” for Seeberger. Bye bye winter sleep! Within eight weeks a lasting content of recipes, new products for the website and the social media channels of Seeberger was formed with more than twenty influencers. The nut was cracket!

THE NUTCRACKER PR | Seeberger
COCOA SNACKING

COCOA SNACKING

Healthy hedonism, snackable joy. Food trends that inspire us. When storykitchen is thinking beyond its own nose and working out line extensions for BecksCocoa no cup remains empty. Just trying and discovering the favorite cocoa. We obviously linked the sales strategy with influencer relations: recipe booklets, photos and cooperations made by food bloggers with cocoa hearts. Value added instead of old school PR!

COCOA SNACKING PR | BecksCocoa
FREAKSHAKE BABY

ON YOUR PICNIC BLANKET, INSTA, GO!

“Mach mal grün” Byodo poster campaign is fair enough but we want to experience the brand anyway. storykitchen worked out a live-marketing-strategy and influencer campaign for the green heart of Munich. From the Reichenbachbrücke over Frau Grüneis to the Milchhäusl in the English Garden. It was posted, lively tested and dipped into the Byodo world! Thinking a brand perceptible with a green heart. Done!

ON YOUR PICNIC BLANKET, INSTA, GO! Event | Byodo
BREAD AND BUTTER – WHAT ELSE?

BREAD AND BUTTER – WHAT ELSE?

A culinary evening like no other. Cause we can do it! Everybody can do normally, we create unforgettable joyful moments of pleasure. With our affine intuition we brought the most special things from Munich and united them into one big whole – into one evening with the masters of their profession, interested guests with a trained palate and obviously the outstanding wow-effect on the plates.

BREAD AND BUTTER – WHAT ELSE? Event | Dross&Schaffer
TrustYourFood  – connects a generation

TrustYourFood – connects a generation

TRUST. Trust is the result of personal experience. In our Europe-wide campaign for Provamel, we focus on being human. Community building, partnerships with influencers, media cooperation and live events standing for trust. Via individual #Trust stories, authentically linked to a conscious diet, within a few weeks the brand promise #TrustYourFood becomes the tangible anchor point of a generation.

TRUST. Brand | Provamel
Community mit Sinn basteln?

Crafting community with sense?

Sure we do it. With an Instagram campaign we whet the appetite of a young, creative community for finest, fair traded BecksCocoa, which is as versatile as the upcycling ideas that came up for its already sustainable packaging.

Crafting community with sense? Brand | BecksCocoa
Nachhaltigkeit ist eine Frage der Haltung

Sustainability is a question of attitude

and corporate culture. While leading the Seeberger sustainability workshop we reflected, in principle and about individual projects. We thought in-depth and for the future - for a brand that have a backbone and is happy to show it.

Sustainability is a question of attitude Brand | Seeberger
Gone in 8 Seconds?

Gone in 8 Seconds?

In our social media storytelling workshop we are coaches for BecksCocoa, getting to the heart of the brand personality and bring it to the center of attention. On top, we deliver the right tools and tailor-made ideas for sustainable community expansion.

Gone in 8 Seconds? Brand | BecksCocoa
Provamel, neu verpackt

Provamel, repackaged

Oats. Sugar-free. Newly and completely honestly packaged with messages that build trust at a glance: #Provamel, #TrustYourFood. That is zeitgeist, becomes mindstyle, using suitable multipliers from our print and digital network..

Provamel, repackaged Editorial | Provamel
17. 5% OUT OF 80 MILLION?

17. 5% OUT OF 80 MILLION?

Who belongs to us and if so, how many? To whom’s life do we fit in? To whom can we give added value with our knowledge and actions? Who asks, wins. Clarity. Together with the company Friedr. DICK we have worked out and (re)discovered who the DICKians of the 20s will be. Ready?

17. 5% OUT OF 80 MILLION? Brand | Friedr. Dick
FUTURE? WE ARE CREATING!

FUTURE? WE ARE CREATING!

One team, one year. Every year, the Dross&Schaffer Annual Conference is both a review and a prelude. We storykitchers have once again created an event for 2019 that moves: Shaping the future together. Thought and made in all facets - from speakers to finger food. We know the experts, well-known speakers and fresh foodies and build an experience day for brain, heart and hand.

FUTURE? WE ARE CREATING! Brand | Dross&Schaffer
ZUKUNFT? WIR GESTALTEN!

BrandEins for our smart No. 1 – Friedr. Dick, the pros’ choice

State of the art craft meets timeless design in the “1905” series from Essling based cutler and manufacturer Friedr. Dick. The pro chefs’ enthusiasm for these knives is blazing over to the home kitchens of style-savvy amateur cooks and lovers of the good things – and thus also to the coveted readership of BrandEins, to which we showcase the 1905 series by Friedr. Dick prominently on the magazine’s last page. Standing in the spotlight: the magnet knife block “1905” as a prize for the correct answer to “who said this?”.

BrandEins for our smart No. 1 PR | Friedr. DICK
ZUKUNFT? WIR GESTALTEN!

BrandEins for our smart No. 1 – Friedr. Dick, the pros’ choice

State of the art craft meets timeless design in the “1905” series from Essling based cutler and manufacturer Friedr. Dick. The pro chefs’ enthusiasm for these knives is blazing over to the home kitchens of style-savvy amateur cooks and lovers of the good things – and thus also to the coveted readership of BrandEins, to which we showcase the 1905 series by Friedr. Dick prominently on the magazine’s last page. Standing in the spotlight: the magnet knife block “1905” as a prize for the correct answer to “who said this?”.

BrandEins for our smart No. 1 PR | Friedr. DICK
ZUKUNFT? WIR GESTALTEN!

All about sharpness since 1778

Friedr. Dick has been all about sharpness since 1778: a success story from southern German Esslingen, a company with a personality. The new brandbook from the storykitchen brings the pros’ heritage brand quintessence on the table – including a little knife science, and spiced with just the right edge, a pinch of Zeitgeist and nostalgia.

All about sharpness since 1778 Brand | Friedr. DICK

Sospeso à la storykitchen

Kitchen is home – large or small, old or very, very new. Sensational products, committed pioneers and super new food ideas deserve to be discovered. So we know these thrilling newcomers – well, it's all part of our job. Sometimes we're so excited that we are keen to share our know-how and network to ease starting out.

We get the PR pot on the boil for new culinary products and ideas, where lots of funds are needed and none are left over for PR. We encourage contacts in our sospeso network eight weeks long, support start-ups and drum up appreciation. With honest support, starting out can be as easy as pie.

Do you have a truly great project, for which you'd like our support with professional PR and brand consulting, food network and culinary expertise? Or do you have a friend, aunt or neighbour, who would make the perfect sospeso in the kitchen for two months? If so, get in touch with us – we're already curious about you: kueche(at)agentur-storykitchen.de.

„I was delighted when Katja asked me to be storykitchen's new 'sospeso'. A couple of months of professional PR and forging contacts to all the key food and interior design magazines in Germany − accomplished with brio and commitment, it was unbelievable! Thank you, dear storykitchen cooks for your tireless efforts”

Birgitta Schrader, Owner Porzellanmanufaktur Birgitta Schrader

„With their absolutely professional support, which a start-up like us would be unable to afford otherwise, storykitchen really put the right wind in our sails. A hit for every food enterprise, Katja and her team don't digress when it comes to PR work, but stayed focused. You see that at once! A fantastic media network. And we love the press kit they made for us!”

Georg Lindermair, Founder and owner, etepetete GmbH

Kitchen partners

Kitchen partners

Less. Easier. Slower

All our storykitchen customers have something in common: they inspire, capture the imagination and bring a slice of happiness to everyday life. Together with our partners and customers we prove day-by-day that we can communicate these qualities with loving attention to detail, intuition, a bold spirit and sense of fun.

Like most of our accounts, storykitchen supports and embraces the slow food movement.

We share our clients' views and love of that something special. You couldn't find a better basis for cooperation. We therefore only work with artisans and companies that greatly impress us and whose products we love and appreciate.

Finest Spirits
Tee und Kaffeewasser
all you need
aspall
dross und schaffer
seasons tea
tropicai
falksalt
paulis places
feinbrenner
ingo holland
feichtinger
vzug
ein genuss
food loose
braukunst live
fruchtbarewelt
fever tree
becks cocoa
lagom
kaffe braun
mathilda glaskuchen
meins
birgitta schrader
ludwig6
aran
vagnbys
feinkost böhm
finest spirits
global drinks partnership
etepetete
golfclub riedhof
messer-werke
tegernsee
welde
komeko
simply chai
pit suesswaren
intelligentcooking
dichtl
hofbraeu-muenchen
gut immenbecl
seeberge
provamel
mcr
mcr

The last word...

by our partners, friends, colleagues and clients.

„For more than three years storykitchen has dealt with our business content sensitively and intelligently. Thanks to Katja and her team Ludwig 6 is present in considerably more intellectual media and communicative worlds than we'd ever had thought possible. storykitchen is PR with vision!“

Axel Schaffer, Managing Director Ludwig 6

„Small, but what an impact" is a fitting description of storykitchen. We stumbled on storykitchen when we were looking for an agency and found an excellent partner for our PR: personal, friendly and with excellent contacts in the food scene. We're happy to stay with the fare that storykitchen serves up to us!“

Christof Feichtinger, owner Feichtinger Kaffee

„Katja and her team took us in hand when our company was still very new and developed a very well designed PR and communication strategy with us. Thanks to them we were featured in exciting media, even resulting in co-op ventures from which we will draw considerable benefit. If you want to be positioned in food-relevant media I can only recommend that you get down to work directly with storykitchen's team of charming committed women.“

Sammy Gebele, owner foodieSquare GmbH

„How important storykitchen is to Falksalt? Enormously! storykitchen doesn't follow recipes to the letter, nor do they serve up fast food. storykitchen provides so much more than support with their genuine creativity and excellent specialist knowledge: they have a knack of getting the most out of projects thanks to their intuition and feel for the pulse of the times, thus lending their work maximum professionalism. They take time to analyse needs closely and then address them with utter dedication to the job. Falksalt's PR is in the best of hands with storykitchen. Thanks, Katja!“

Ina Baader, Managing Director, Falksalt Germany

„From modest beginnings we turned the FINEST SPIRITS Festival into (currently) Europe's second-largest consumer event for fine spirits. After just two editions, its sister festival Art of Brewing Live! was already awarded the industry's Oscar (Goldene Bieridee 2013) by the Bavarian Brewers Federation and the Bavarian Hotel and Restaurant Association. Success of this dimension would have been unthinkable without a high standard of professional focused and original PR. In this sense storykitchen has become an essential link in our service and value creation chain, whom we and our exhibitor greatly appreciate.“

Frank-Michael Böer, owner Finest Spirits Events

„storykitchen is true haute cuisine: you take committed PR experts, add lashings of passion for the product, dedication and content with a bite. And the result is five star PR!“

Katharina Staudacher, owner foodloose GmbH

„We enjoy working with storykitchen, who for years have distinguished themselves by their expertise, down-to-earth approach and excellent contacts. And all storykitcheners are very friendly and creative – it's also quite simply fun to work with them!“

Kilian Holland, Managing Director Altes Gewürzamt

„Premium Swiss Quality and storykitchen are the perfect match. I'm glad we discovered each other. It's very rare to find such young, dynamic and client-centric work that doesn't lose sight of its own agenda. As a storykitchen client you know you are in the best hands. Nothing is run of the mill around here … thank you, Katja and Jenni!“

Ralf Peter, Sales Manager Germany, V Zug Europe

„storykitchen have done a fantastic job for Fever-Tree since we launched just over three years ago. They understand how we want to build the brand and have developed strong trade and consumer PR plans to help us do so. I look forward to working with them as we take the brand to the next stage.“

Morgan Zuill, Managing Director, GdP

„Even though we are newbies in the vast world of PR, we feel in really good hands with storykitchen. They gave us a deeper understanding, not only of the best PR strategies for Simply Chai, but also of our own brand. Always reliable, always creative. Thank you!“

Natascha Lendzian, founder and owner of Simply Chai

The Cooks

The Cooks

Katja

Katja

email Email to Katja FRAGRANCE:

Lily of the valley forever.

SOUND:

When Ben Becker reads Rilke poems - goosebumps all over.

UMAMI:

In the midst, lost in thought. When silence is so complete you can hear it loud and clear.

AND ANYTHING ELSE: The love of my life

I've been cooking since I could hold a knife. Cooking is my great passion! Although I'm not too keen on cake tins! The kitchen is my realm – where I feel at home. Discovering, writing, inspiring – that's my thing.

So founding storykitchen was a dream come true. Woking with so many wonderful people, products and ideas is my idea of HAPPINESS.

Andrea

Andrea

email Email to Andrea FRAGRANCE:

Sweetpeas and sea breezes!

SOUND:

Best live with rich bass tones.

UMAMI:

Yoga flows - and dough!! Gnocchi, pasta, yeast bread..

AND ANYTHING ELSE: Follow your nose

I've a very good nose; even as a child I loved smelling everything! It drove my mother mad. I don't just stick my nose in everywhere, but also my fork. I find unusual bold combinations of ingredients and flavours fascinating. And I read every recipe or cookery book I come across from cover to cover, although I rarely stick to them. But they are wonderful source of inspiration!


Ella

Ella

email Email to Ella FRAGRANCE:

The freshness after the rain in the forest

SOUND:

The crickets chirping during a balmy summer-night in the garden

UMAMI:

Aromatic Coffee, French novels, dark red wine

AND ANYTHING ELSE: Geschichten aufspüren, mit Wörtern spielen The heart beats and the spirit gets to breathe in the kitchen. Sounds and smells here do not only augur delights for our taste buds. Tingling anecdotes, jovial rumours, the hottest news of the day but also existential thoughts are being exchanged and discussed here amidst all the snipping, frizzling, bubbling and washing. All the same I find peace and relief during my kitchen work. As soon as I focus on cutting my vegetable or completely get engaged with the baking process, I’m able to tune into a state of flow. And then, when the result tastes well and compliments are paid my heart soars – just as it does with a well-written piece of copy or a well-placed story about my favourite clients in the press.

Sandra

Jana

email Email to Jana FRAGRANCE:

My whole life already freesias. They smell so fresh and always remind me of my carefree childhood. I am a December child and in my home country it was very hard to organize these flowers for my birthday. My parents managed it every time.

SOUND:

Café del Mar music in every situation of life. It always lets me be carefree.

UMAMI:

And at some point I'll stay there. Leave everything behind. Go away from home forever ...GREECE.

AND ANYTHING ELSE:

I find it fascinating how much my culinary background shapes me. I travel a lot, like to try new things, but at the end of every trip I look forward most to a nice wood-fired bread with butter and salt.

Ines

Ines

email Email to Ines FRAGRANCE:

Always follow your nose.

SOUND:

Tonal colours of all timbres and for all occasions.

UMAMI:

Happiness in small portions lasts longest

AND ANYTHING ELSE: Forget the roux

Although I grew up with roux and tinned peas I soon began to bake cakes myself and cook a dish or two. And I was hooked. Today my kitchen is the hub, the heart of the home, a place to cook with friends and family, dabble, experiment and enjoy. After all, the way to the heart is through the stomach. And the disasters and joys are all part of the experience.



Laura

Laura

email Email to Laura FRAGRANCE:

On Sunday morning to wake up and sniff pancakes in the air.

SOUND:

The 'near silence' when everyone is enjoying their meal.

UMAMI:

Knowing there's seconds to come.

AND ANYTHING ELSE: Eating – and much more

I enjoy eating. I enjoy cooking. Weekly markets. Playing with ingredients. Sitting around the table with lots of people. Helping yourself to lots of dishes. Second helpings. Cheese sausage in the hand from the butcher next door. Grandma's apple strudel. The pinch of nutmeg in the potato and leek soup at my favourite eating-place. Dad's pork roast. Unfamiliar tastes in unfamiliar countries. Colours. Fizziness in the glass. Shapes. Trying what looks yukky. Smells and endless combination possibilities. Company. Friends. Lazing around. Eating - much more than just to survive!

Lena

Lena

email Email to Lena FRAGRANCE:

Memories floating in the air

SOUND:

„Pata, Pata“ by Miriam Makeba... Music is the only language you don't need to translate

UMAMI:

A sunny morning, coffee, cinnamon buns

AND ANYTHING ELSE: Cooking = art. Art = cooking

I like comparing cooking with art. The loving attention to detail, improvising, the sensuality and of course colours are elements to be found in both. Inspiration is important to me when I'm illustrating and cooking. It's inspiring to try out something new and taking on the challenge is fun. A very special moment is when the illustration becomes a feast for the eye and what I cook in the kitchen a delight for the palate.



Jeannette

Jeannette

email Email to Jeannette FRAGRANCE:

Pine trees and a hint of sea breeze.

SOUND:

my daughter when she describes the world as she sees it.

UMAMI:

A meal at my favourite Italian restaurant with all the family.

AND ANYTHING ELSE: Design, body and soul

„Dinner is ready when the smoke alarm goes off!“ – announces the tin sign on my kitchen, not entirely without reason. You might think I enjoy experimenting, but let's stay real: some people simply enjoy eating food more than cooking it.

And I definitely fall into the first category (with the exception of baking, which I'm quite good at). Can you be part of storykitchen with no talent for cooking? Sure, after all, too many cooks spoil the broth. And someone's got to provide a setting for the ideas that others have worked on with such passion. Just as passionately, of course.

Ronny

Ronny

email Email to Ronny FRAGRANCE:

Vanilla.

SOUND:

Johann Sebastian Bach - Air (D major).

UMAMI:

Evening-time. Friends. Good food.

AND ANYTHING ELSE: Technology with a twist

IT is a bit like cooking, it doesn't always work out. And the perfect preparation calls for experience, the right ingredients and a cool head when things get hot. So in my case, whether its websites, apps or your infrastructure, I hope you'll be well satisfied and content at the end of the day.

Maren

Maren

email Email to Maren FRAGRANCE:

Freshly ground coffee.

SOUND:

The birds chirping outside my window in the morning.

UMAMI:

With your feet in the sand and a view of the sea or in the sea.

AND ANYTHING ELSE: I. Love. Food.

Enjoying makes life more beautiful Food can do so much more than just fill you up. As an ecotrophologist, I know that it also nourishes our bodies. Luckily you can have both, healthy and really tasty. I often experience the little moments of happiness in everyday life in the kitchen, when I'm working out new recipes, or at the dinner table, when everyone is sat comfortably together with a glass of wine, delighted and satisfied. I love the stories behind people and products. When I travel, I'm always looking for unknown aromas and exciting flavor combinations. The spices you brought with you then alleviate your wanderlust at home. At least temporarily.

Kika

Kika

email Email to Kika FRAGRANCE:

Scent of the sea.

SOUND:

Whistle of a gentle summer breeze.

UMAMI:

Enjoying a glass of wine while watching the sunset on the veranda overlooking the bay.

AND ANYTHING ELSE: Culinary travels around the world.

Tastes leave the strongest impressions on me when travelling. The scent of Mediterranean spices & herbs, the juicy fruits of Thailand, the fresh seafood of Greece, the original pasta and pizza of Italy, the eclairs - that unique French art of seduction... all of these are for me pure pleasure and inspiration. Myself, I cook and bake passionately while listening to music and, if in the best mood, sometimes dancing. The crowning delight is to then celebrate the result with family and friends.

Klaudia

Klaudia

email Email to Klaudia FRAGRANCE:

Freshly peeled tangerines.

SOUND:

The sound of the waves with the chirping of the singing cicadas.

UMAMI:

Delicious variety served in small bowls in the middle of the table to share.

AND ANYTHING ELSE:

"You can't think well, love well, sleep well if you haven't eaten well." (V. Woolf)

For me, there is hardly anything better than enjoying fine food and drink with family and friends. These are precious moments in our hectic everyday lifes where we share time, laughter, tears and stories. Every time I taste these food and drinks, vivid memories are brought back.

STORYBOOK

OUR CULINARY MAGAZINE FOR CREATIVE AND OPEN-MINDED READERS

Everything that inspires us - the storykitchen team, sooner or later finds its way into our storyBook– aspiring personalities, gifted chefs, fascinating gastronomy events and restaurants, as well as recipes, recipes, recipes. Our magazine for creative readers, thinking outside of the box is published twice a year and delivers an outlook on all trends and topics of the coming season. Written and molded for influencer, trendsetter, journalists, blogger, chefs, food stylists and culinary explorations enthusiasts. Researched with heart, brain and hunger, the storyBook brings that touch of more: more inspiration, more tips and tricks, more genuine food lovers. Check it out for yourself and flip through our newest e-Paper issue.



storykitchenLIFE

Wenn zwei Tage vorgekocht, eingemacht, Kärtchen geschrieben und Gläser poliert werden, dann ist Küchenparty in der storykitchen. Gemeinsam mit unseren Kunden zeigen wir die Neuheiten der Saison und entdecken gemeinsam mit den Gästen, wie nachhaltig Gutes sein kann. Neugierig? Mit dabei sein wollen? Dann schreibt uns an kueche(at)agentur-storykitchen.de












Persönlich und unter Vier Augen

Personally and confidentially

Get in touch with us

Katja Rusch
storykitchen. agency for fine food & living
Bergstraße 41, D- 63875 Obernburg am Main
Telephone: +49 176 - 10 369 264
E-mail: kueche(at)agentur-storykitchen.de
Court of jurisdiction: Munich

Value-added tax identification number: DE 814904995

Our lines are open Monday to Thursday, 10 a.m. to 5 p.m. to deal with any queries, issues or complaints, or send us an e-mail.